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Marketing Across Generations

Whether you are marketing your products and services to Baby Boomers, Gen-Xers, Millennials, or Generation Z, understanding your customers’ channel preferences and behaviors is key to success. Generational preferences about e-mail vs.

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One Really Big Show!

GlobalShop 2018. Did you attend the show held in Chicago last month? We find that most marketers did. GlobalShop focuses on innovation and ideation solutions for retail businesses.

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